Last month music mogul and billionaire Diddy’s REVOLT channel made a move to join Adidas Originals’ commitment to ending plastic waste with the launch of a brand new series, Sneakin’ In with Druski.
Dedicated to educating viewers about how to make simple yet effective sustainable changes, the web series features comedian Druski, who sneaks into the homes of celebrities to inspire them to maintain more sustainable lifestyles. Teyana Taylor, Lil Yachty, Snoop Dogg & Yung Miami, among others have all made appearances on the show.
Adidas Originals recently launched the new “Stan Smith, Forever” collection as their latest development on the brand’s sustainability initiatives. According to The Brand With 3 Stripes, the Stan Smith, which is showcased throughout REVOLT’s programming as part of this larger initiative line, is made up of high-performance recycled materials.
“REVOLT has always strived to ignite positive changes within the Hip Hop community and the world around us, and we are thrilled to partner with a likeminded company like adidas Originals to pledge our efforts in encouraging sustainability,” said Andre Woolery, SVP of Branded Content for REVOLT.
Check out episodes of Sneakin’ In with Druski on YouTube.
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